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AP US History · Topic 7.10

The New Deal

Fear ItselfRelief, Recovery and Reform in Roosevelt's New Deal · 1933–1939

After a week in which every bank was shut, Roosevelt explained on the radio, on March 12, 1933, what a bank does with a deposit. The next morning people lined up to put their money back.

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Transcript

Sunday Night

March 12–15, 1933

Sunday, March 12, 1933

For a week, every bank in the United States had been closed.

Thousands of banks had failed. Many families kept what cash they had left in the house. Tonight the new president would explain banking. On the radio.

Franklin D. Roosevelt I want to talk for a few minutes with the people of the United States about banking…

Franklin D. Roosevelt …when you deposit money in a bank the bank does not put the money into a safe deposit vault.

The same voice was in every lit window in town.

Franklin D. Roosevelt It invests your money in many different forms of credit…

Franklin D. Roosevelt I can assure you that it is safer to keep your money in a reopened bank than under the mattress.

Franklin D. Roosevelt …hoarding during the past week has become an exceedingly unfashionable pastime.

When the banks opened again that week, the lines came back. This time people were carrying money in.

Will Rogers wrote that the president took a subject as dry as banking and “made everybody understand it, even the bankers.”

A speech could stop a panic. It couldn't give anybody a job, and one worker in four didn't have one. Could the government fix what the market had broken? And how much government would Americans put up with?

A Hundred Days

1933–1934

Franklin Roosevelt was a rich New Yorker and Theodore Roosevelt's fifth cousin. In 1921 polio paralyzed his legs, and photographers almost never showed it.

He had no master plan. He had a method.

Franklin D. Roosevelt It is common sense to take a method and try it: If it fails, admit it frankly and try another. But above all, try something.

His labor secretary, Frances Perkins, was the first woman in any cabinet. She took the job only after he agreed to her list, from a minimum wage to health insurance.

On March 9 the clerk read the Emergency Banking Act aloud, because the House had no printed copies.

Rep. Bertrand Snell The house is burning down, and the President of the United States says this is the way to put out the fire.

In a hundred days Congress passed fifteen major laws. Most of them went by their initials.

Relief · Recovery · Reform

The three Rs

Historians sort them three ways. Relief: help people now. Recovery: get the economy moving. Reform: change the rules so it can't happen again.

Start with relief. Harry Hopkins, who ran the new federal relief agency, sent out five million dollars in his first hours.

Reform began with the banks. The Glass–Steagall Act split everyday banking from Wall Street speculation, and created the FDIC to insure your deposits.

About four thousand banks failed in 1933. In 1934, after deposit insurance began, sixty-one did.

In 1934 a new Securities and Exchange Commission began policing Wall Street. Its first chairman, Joseph P. Kennedy, had made money in exactly the kind of deals it now banned.

The night of his first fireside chat, Roosevelt reportedly said, “I think this would be a good time for beer.” By April 7, it was legal. By December, Prohibition was over.

The Valley

1933–1940

The Tennessee River drains parts of seven states. In 1933 its valley was one of the poorest places in the country.

Senator George Norris, a Nebraska Republican, had fought for ten years to build public dams here.

In May 1933 Congress created the Tennessee Valley Authority. It was a government corporation that would build dams, stop floods, make fertilizer and sell cheap power.

Young men came to plant trees. The Civilian Conservation Corps paid them thirty dollars a month, and twenty-five of it went home.

This valley puts seven years into one day. Look around.

In 1933, about three farms in a hundred here had electricity. Across the country in 1935, about one in ten did. By the end of the war, about half.

The lakes had a price. Norris Reservoir alone covered the homes of nearly three thousand families. TVA crews moved more than five thousand graves.

The New Deal kept Jim Crow's rules. The CCC put Black men in separate camps. Norris, the TVA's model town, was for white families only. Tennessee built its new parks by race.

Private power companies called the TVA unfair competition, funded by taxes they paid too. They sued, and they lost. Their spokesman, Wendell Willkie, ran for president in 1940.

The Blue Eagle and the Sick Chicken

1933–1936

Recovery meant factories. The National Recovery Administration had each industry write a code. A quarter of a million marched for it up Fifth Avenue.

Firms that signed put a Blue Eagle in the window. Shoppers were urged to buy only from them.

The law promised workers the right to organize. Organizers told miners, "The President wants you to join the union." Roosevelt never said it.

Big firms wrote most of the 557 codes. Small ones called them rigged. Even burlesque theaters got one, with minimum pay for the chorus.

Farmers grew too much, and prices collapsed. So the Agricultural Adjustment Administration paid them to plow under cotton already growing.

The government bought about six million young pigs and slaughtered them to raise pork prices. With so many hungry, it looked like waste.

Farm prices rose. But the checks went to landowners, and many evicted their sharecroppers, Black and white. In Arkansas, both joined one union.

Then came the chickens. Brooklyn's Schechter brothers, kosher poultry dealers, were convicted of breaking the poultry code. Reporters called it the sick chicken case.

Customers had to take a coop's chickens as they came. As TIME reported, Justice Sutherland wondered:

Justice George Sutherland All the chickens… might be in one end.

On May 27, 1935, a unanimous Supreme Court struck down the NRA.

Chief Justice Charles Evans Hughes Extraordinary conditions do not create or enlarge constitutional power.

Roosevelt said the Court had sent the country back to the horse and buggy. Seven months later, the Court struck down the AAA too.

The Desk

1934–1935

Two years in, about one worker in five still had no job. Millions of Americans stopped waiting for Roosevelt and started listening to other men.

Every Sunday, Father Charles Coughlin preached against bankers on the radio, to as many as thirty million listeners.

A retired doctor in Long Beach, Francis Townsend, had written a letter to the local paper.

Dr. Francis E. Townsend I suggest that the national government retire all who reach that age on a monthly pension of $200 a month or more, on condition that they spend the money as they get it.

That age was sixty.

Senator Huey Long of Louisiana wanted to cap great fortunes and give every family a home and an income.

Sen. Huey P. Long The U.S. is like a fool carrying a loaf of bread under his arm and starving to death at the same time.

On the other side, business leaders and conservative Democrats formed the American Liberty League.

Its star was Al Smith, the Democrats’ 1928 candidate.

Alfred E. Smith There can be only one Capitol – Washington or Moscow.

Then the Supreme Court killed the NRA. It all landed on one desk.

That summer, Congress passed so much that historians call it the Second New Deal.

Franklin D. Roosevelt We can never insure one hundred percent of the population against one hundred percent of the hazards and vicissitudes of life…

Huey Long never got to run. He was shot in the Louisiana Capitol in September 1935 and died two days later.

Sit Down

1935–1937

The Wagner Act gave workers what the NRA had only promised: the right to join a union. They could bargain as a group, and a new labor board would enforce it.

The old unions organized one craft at a time. John L. Lewis wanted one union for everyone in a plant. In 1935, that argument ended with Lewis punching the carpenters' president.

Unions backed Roosevelt in 1936, and most of big business backed his opponent. At Madison Square Garden, he answered them.

Franklin D. Roosevelt They are unanimous in their hate for me—and I welcome their hatred.

The Literary Digest's giant poll said Alf Landon, the Republican, would get fifty-seven percent. Roosevelt won forty-six of forty-eight states.

Eight weeks after the vote, workers at General Motors, the world's biggest carmaker, stopped the line in Flint, Michigan.

Then, instead of walking out, they sat down.

On February 11, 1937, after forty-four days, General Motors agreed to bargain with the United Auto Workers.

GM had called it trespassing, and a judge ordered the strikers out. Governor Frank Murphy sent in the National Guard to keep order, and refused to use it against them.

Within a year, the auto workers' union grew from about thirty thousand members to about four hundred thousand.

Other companies fought. On Memorial Day, 1937, Chicago police fired on strikers and their families outside Republic Steel. Ten people died.

That summer, Roosevelt said the public was telling both sides, 'A plague on both your houses.' The man whose unions had helped reelect him answered on the radio.

John L. Lewis It ill behooves one who has supped at labor's table and who has been sheltered in labor's house to curse with equal fervor and fine impartiality both labor and its adversaries when they become locked in deadly embrace.

Black Sunday

1930–1939

In the 1910s and ’20s, plains farmers plowed up millions of acres of grassland for wheat. Then came years of drought.

With the grass gone, the soil blew. In May 1934, plains dust fell on Washington, and on ships far out at sea.

April 14, 1935, was a clear, warm Sunday after weeks of dust.

It came at fifty or sixty miles an hour. Where it hit, day turned to night.

The next day, an Associated Press reporter in Guymon, Oklahoma, gave the place its name.

Robert E. Geiger Three little words—achingly familiar on a Western farmer's tongue—rule life today in the dust bowl of the continent— If it rains.

Dust filled lungs as well as houses. Doctors called it dust pneumonia. It killed the old and the very young.

Two weeks after Black Sunday, Congress created the Soil Conservation Service to teach farmers to hold their soil.

Hundreds of thousands headed west. Most came from cotton country east of the dust, pushed off the land by drought, low prices and AAA evictions.

Others were pushed out. Officials pressured Mexican and Mexican American families to leave, to cut the relief rolls. Hundreds of thousands went. Many were U.S. citizens.

In March 1936, Dorothea Lange, a photographer for a federal relief agency, stopped at a pea pickers' camp in California.

Dorothea Lange I did not ask her name or her history.

Her agency wanted public support for relief. The picture ran in a newspaper, and the government rushed food to the camp. The woman in it had already moved on.

Her name was Florence Owens Thompson. She was thirty-two, of Cherokee descent, and a mother of seven.

Florence Owens Thompson I wish she hadn't taken my picture… She didn't ask my name.

Too Far, Not Far Enough

1937–1939

Roosevelt's second term began in a cold rain.

Franklin D. Roosevelt I see one-third of a nation ill-housed, ill-clad, ill-nourished.

The Court had struck down the NRA and the AAA. In 1937 Roosevelt asked Congress to add a justice for each one over seventy, up to six.

On the radio, he called the three branches a team of horses.

Franklin D. Roosevelt Two of the horses are pulling in unison today; the third is not.

He lost that fight but got most of what he wanted. That spring it upheld a state minimum wage and the Wagner Act, both five to four.

Then the economy fell again. Unemployment went from fourteen percent to nineteen. Roosevelt had cut spending, just as Social Security taxes began.

So he changed course. In 1938 he spent again, as the English economist John Maynard Keynes urged, and the economy began to recover.

Conservative Democrats and Republicans issued a manifesto for a balanced budget and private enterprise. Roosevelt tried to beat some of them in 1938 primaries and mostly failed.

The last big New Deal law passed in June 1938. It set a minimum wage of twenty-five cents an hour and limited child labor.

In San Antonio, about twelve thousand pecan shellers, mostly Mexican American women, struck against a pay cut. Emma Tenayuca, just twenty-one, led them, and they won.

The New Deal's protections often stopped at the color line. Social Security left out farm and domestic workers: nearly two-thirds of Black workers.

Federal housing agencies rated Black neighborhoods as bad risks for loans. And Roosevelt would not back a law against lynching. He needed Southern Democrats.

Some pushed from inside. Eleanor Roosevelt went everywhere and reported back. Mary McLeod Bethune gathered Black officials into what people called the Black Cabinet.

What Lasted

1939 → today

Black voters had long stayed loyal to the party of Lincoln. By 1936, about seven in ten backed Roosevelt. They joined union families, immigrants' children and white Southerners in one uneasy coalition. It lasted a generation.

In 1939 the Daughters of the American Revolution wouldn't let Marian Anderson sing in their hall. She was Black.

Eleanor Roosevelt quit the DAR. The Interior Department gave Anderson the Lincoln Memorial. Seventy-five thousand people came.

The New Deal did not end the Depression. In 1939, about one worker in six still had no job. Full employment waited for the war.

It did change what Americans expect from Washington. An insured bank account. A pension. A minimum wage. The right to join a union.

Ida May Fuller of Vermont got the first monthly Social Security check. She had paid in $24.75. She lived to a hundred and collected almost $23,000.

How much government?

The question Roosevelt left the country

More government than ever before. Less than Townsend or Long wanted. More than the Liberty League could stand. The argument over that line never stopped.

September 3, 1939. Britain and France were at war with Germany.

Franklin D. Roosevelt This nation will remain a neutral nation, but I cannot ask that every American remain neutral in thought as well.

Unit 7 1890–1945

  1. 7.1 + 7.2 + 7.3Imperialism: Debates and The Spanish–American WarA Splendid Little War
  2. 7.4The ProgressivesThe Other Half
  3. 7.5World War I: Military and DiplomacyHe Kept Us Out of War
  4. 7.6World War I: Home FrontSafe for Democracy
  5. 7.7 + 7.81920s: Innovations in Communication and Technology and 1920s: Cultural and Political Controversies continued on next pageStatic
  6. 7.9The Great DepressionBrother, Can You Spare a Dime?
  7. 7.10The New DealFear Itself
  8. 7.11Interwar Foreign PolicyOutlawing War
  9. 7.12World War II: MobilizationDouble V
  10. 7.13 + 7.14World War II: Military and Postwar DiplomacyTrinity
  11. 7.15Comparison in Period 7The American Century

All of AP US History